Which day is best to send emails?

The answer to this question varies greatly between sources. In it’s 2013 Email Benchmark Report, MarketingSherpa asked the question “How effective are emails sent each day of the week?”  While the chart below reflects the suvey responses, Daniel Burstein, Director of Editoral Content at MarketingSherpa, advises that it’s important to “test to learn which days and times are most effective for your unique email marketing” and cautions that “before you can launch your first test, make sure you have a testing methodology in place so you can truly learn from your tests.”

Read the entire article here.

MarketingSherpa.com Chart of the Week