MCH Strategic Data Announces Multi-Year Agreement with District Administration

Sweet Springs, MO – March 25, 2011 – MCH proudly announces a multi-year cooperative agreement with District Administration magazine. The agreement provides District Administration with appended data files and new education prospects; MCH will receive new advertising opportunities via print and email in District Administration’s communications, as well as possible new education prospects.

District Administration’s publisher, Dan Kinnaman, said, “We are thrilled to be partnering with MCH so that we may continue to expand the number of professional educators who benefit from our publications and events. Our collaboration with MCH enables District Administration to increase its circulation and deepen its engagement with school district leaders.”

“MCH is excited to build an alliance with District Administration so that we may continue to promote the education agenda,” MCH CEO Peter Long said. “As the education marketing leader for over 80 years, MCH’s expertise is a valuable resource to our clients. By utilizing MCH’s accurate, verified data, clients are able to effectively promote their products and services, as well as increase their response rates and sales volume.”

About District Administration
District Administration is the leading provider of smart management solutions for K12 administrators at school districts throughout the United States, and is the most-closely followed and most-widely read information source in the industry, bringing top-quality journalism to the unique issues, challenges and opportunities faced by K12 district executives.

Professional Media Group LLC publishes District Administration and University Business. Together, District Administration and University Business provide the best comprehensive industry coverage of the entire K20 market, demonstrating Professional Media Group’s serious and comprehensive commitment to education, characterized by a track record of success, and long-term loyalty to our audience.

About MCH Strategic Data
MCH Strategic Data (www.mchdata.com), founded in 1928, is the new compiler of the QED Education Database, a comprehensive K-12 marketing database solution. MCH provides email, direct mail, telemarketing, and social media marketing solutions focused on more than 5 million K-12 educators. The company’s business-to-institution focus also includes government agencies, hospitals, medical practices, schools, school districts, and churches. MCH has offices in Sweet Springs, Kansas City, Chicago, Denver, and Connecticut