Channel_e Trigger Campaign
Now you can respond immediately to hot leads or motivate non-openers to action with Channel_e Trigger Campaigns. This robust tool enables you to create marketing strategies based on recipients’ behavior and engage appropriately with your audience.
When creating your trigger campaign, it’s important to know the answers to these questions:
- Do you want to contact recipients who responded by opening, clicking, or both?
- Do you want to deploy your second message to the recipients who responded to the first email?
- Do you want to send a second message to non-responders?
With trigger campaigns, the possibilities are endless and the results are worth the time it takes to create a trigger strategy. MCH sales managers and email specialists are available to guide you in creating an appropriate strategy.