Email Append Services

Broaden your reach.

Comprehensive and correct email address coverage on your customer and prospect files has become the modern marketing equivalent of marketing gold! Obviously, accurate and complete email coverage on your marketing efforts allows you to continually communicate with your customers and prospects at a low cost using an effective marketing channel. But having the proper email address for a person (business or personal) has become so much more important than just a company’s ability to send a marketing email message. It has now become the modern-day “unique identifier” of people too. Most subscription apps, online content providers and retail websites use email addresses to set up accounts and uniquely identify a person using their services. The email address has become the modern-day privacy compliant way to connect data. So, its value goes far beyond just being a way to just message a customer or prospect. It is the way you will connect to social media advertising, programmatic digital audiences, data clean-room partnerships and much more. The bottom line is this: every company should try to get 100% correct email address coverage on their customer and prospect files. For education and health care marketers, MCH is here to help.

MCH has sophisticated matching technology that can link your marketing contact file to MCH’s master database. When a match happens, MCH can append our constantly updated, verified and permission passed (opt-out) email address. We can also provide our internal MCH persistent ID so that future validations and information about your customers and prospects are easily provided. MCH can do that updating process as a service - sending out reports of records changed - last verified - deleted (gone from the institution) - etc. Or, we can simply provide a one-time update to your files.

MCH takes great care in our email compilation process. We make extra validation steps with “catch-all” validations and our emails are constantly used and cleaned through our own email sending services (sending out email messages for our customers). These millions of annual touch points help ensure that our emails are current and correct. Additionally, at MCH Strategic Data we strive to set fair and reasonable prices for email append licensed data.

Call your MCH representative to discuss your needs.