Early childhood Marketing – One size does not fit all

Do you market to Preschools and Daycare centers?  If so, grouping them together and talking to them similarly is a common pitfall that many people make. Early childhood marketing can be tricky. These institutions may appear similar, but they are extremely different when it comes to making purchase decisions.  That said, you cannot apply the … Read More

Secretary Duncan’s NGA Speech – Early Childhood Education Highlights

Secretary of Education Arne Duncan spoke at the National Governors Association Winter meeting on February 23, 2014. Early childhood education was the primary focus of his remarks as evidenced by the title “The Top Ten List for Why the Expansion of High Quality Early Learning is Inevitable”. However he did provide handouts highlighting progress in … Read More