The Secret Sauce for Back to School

Back to school is a time of new beginnings – for kids starting a new grade, entering a new school, meeting new friends, and getting a new teacher. Every year more than 825,000 teachers enter the workforce, switch to a new school, or teach a new subject or grade.  This is more than 25% of … Read More

Back to School by the Numbers

The 2015-2016 school season has already begun. The first students started appearing back at school as early as June 29. Today, nearly 15 states have schools back in session. Back-to-school timing varies by state and region. For education marketers, knowing when schools are back in session can play a pivotal role in honing school marketing programs. For your convenience, we’ve … Read More

Back-to-School BOGO

Buy ONE email deployment Get ONE FREE!* Call now 800-776-6373 or complete the form below for more information. *Back-to-School BOGO pricing is based on Channel_e Prospect deployment pricing. Normal fees, minimum order, and selection charges apply. Subject line change allowed on 2nd deployment to non-responders. Other changes will be billable at a rate of $100/hr. … Read More

Near Real-time Updating is an Opportunity for Near Real-time Marketing

A very interesting season is upon us. For nearly a year now, we have tracked the results of our new monthly updating process. Through that process we have been able to measure the seasonal hiring of new teachers and other school staff. As expected, July, August, and September are the months of greatest change but … Read More

Monitor Service Update: Gearing Up For Back-To-School

Monitor Service Progress: We continue to make progress with our revolutionary new compiling methodology, the Monitor Service, in which we update and verify all school personnel each and every month. The essence of it is that we check the schools’ websites each month and update our database with the changes we see, enabling us to … Read More